Prospect Data vs Customer Data

This PDF guide, named ‘Prospect Data vs Customer Data’, addresses questions and concerns relating to the two data types commonly used in Email Marketing.

Take a look at the Prospect Data vs Customer Data Emailmovers

 

Sections include:

  • The differences between the data
  • Changes in the Marketing Message
  • Why bother with prospecting?
  • People say I shouldn’t buy lists
  • So where does this fear come from?
  • Why did my email go into spam?
  • Real stats from campaigns of 2016
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